Replacing a standard 75W traditional Edison Screw lamp is easy with the sleek cylindrical 12 Watt LED Frosted Bright Stik. Boasting a 15 year lamp life (based on 2.7 hours usage per day), 100,000 switching cycles and no mercury content it is a low cost, environmentally friendly solution for many applications. This lamp emits a Cool White (4000K) colour temperature), is optimised for multi-directional light output with its 240 degree beam angle, and illuminates instantly.